THE ROAD AHEAD HAS
NEVER LOOKED BRIGHTER.

Explore exceptional offers on select BMW models during the BMW Road Home
Sales event, now through November 30th.

The BMW Road Home Sales Event

The 2026 BMW Road Home Sales Event

The 2026 BMW Road Home Sales Event, also known as the BMW Year End Event, features exclusive offers on some of our most popular vehicles.
This limited time event is a great opportunity to get the BMW you've been wanting all year.


Celebrate how far you’ve come.

Let everyone know how far you’ve come with the purposefully bold BMW 3 Series. The sculpted exterior gives way to a refined interior, featuring a 14.9 inch BMW Curved Display, while extraordinarily responsive driving dynamics work symbiotically with your driving.

Red 2027 BMW 3 Series driving through city streets.

For those with unwavering spirit.

Keep your holidays on track with the versatile, driver centric BMW X3. A mid-size SUV equipped with powerful technology, mood setting Ambient Lighting, and rear cargo flexibility, the X3 is the ideal way to make your drive as joyful as the season.

Blue 2027 BMW X3 driving through city streets.

Surprisingly spacious for ambitious plans.

A premium compact SUV, the X1 is the perfect companion for holiday shopping or family getaways. Inside, you’ll find supremely adaptable cargo space, BMW xDrive handling, and integrated technology like the BMW Curved Display and iDrive.

White 2027 BMW X1 driving through snowy environment.

Start your year from a powerful point of view.

Spacious, refined, and equal parts power and poise, the three-row BMW X7 xDrive40i makes your holiday journey as rewarding as the destination. The X7 features the BMW Curved Display with intuitive controls, BMW Head-up Display for key driver information, and a Panoramic glass sunroof for an airy feeling throughout the cabin.

Silver 2027 BMW X7 driving through snowy environment.







Although every reasonable effort has been made to ensure the accuracy of the information contained on this website, absolute accuracy cannot be guaranteed. This website and all information and materials appearing on it are presented to the user “as is” without warranty of any kind, either express or implied.

All vehicles are subject to prior sale and actual dealer availability. Advertised prices exclude applicable sales tax, title, license, registration fees, government fees, finance charges (if applicable), dealer documentation fee of $389.00, and dealer-installed accessories or optional add-ons unless otherwise stated. Advertised prices include all applicable dealer discounts and incentives unless otherwise noted. Pricing, incentives, and availability are subject to change without notice. MSRP may not represent the actual selling price in this trade area.

Vehicles displayed as Not in Stock or located at another dealership may not be currently in dealer inventory but may be available for transfer or delivery within a reasonable timeframe, subject to availability.

Vehicle images shown may not represent the actual vehicle, trim level, options, packages, or color. Actual vehicle color, specifications, features, and accessories may vary.

Warranty Forever is included on qualifying vehicles at no additional cost to the customer. Eligibility, exclusions, limitations, and terms apply. Not all vehicles qualify. See dealer for complete details.

Dealer-installed accessories, aftermarket products, vendor-installed equipment, and optional upgrades are not included in advertised pricing unless specifically stated and may be available for an additional charge.

Please contact Bluegrass BMW to verify pricing, vehicle details, availability, and program eligibility.



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